Rootwork helps grassroots networks develop effective social change movements. Through member-driven websites that give supporters tools for action, and using social networks and social media to reinforce and spread your message, Rootwork will help you grow your online audience and build a movement for social change. More about our services.
Mulch are biweekly articles from Rootwork exploring successful online campaigns and websites, with an eye toward extracting lessons useful to many nonprofits and social change initiatives. More Mulch
Mulch: Drupal for Nonprofits, or, How to Build Social Networks for Change
Posted by Ivan Boothe, 1 January 2008In return for NetSquared's generosity, I wanted to post some tips for nonprofits thinking about using Drupal for their sites — when to use it and when not to use it, as well as a few useful tidbits from a recent workshop.
From the Rootwork Blog
NetSquared Project Interviews and Session Notes
Posted by Ivan Boothe, 28 May 2008Some really incredible presentations here at the NetSquared conference, both from featured projects and individual speakers. Seth Horwitz and I are busily collecting information for next Tuesday's Philly NetSquared event.
Hundreds Gather for Social Change Tech at NetSquared Year Three
Posted by Ivan Boothe, 27 May 2008The NetSquared Year Three conference has gotten off to a great start — nonprofit staffers, activists, techies and funders gathering to talk about — and award some money to — using technology for social change.
Just what kind of social change are you interested in?
Posted by Ivan Boothe, 21 May 2008Some nonprofits, older and more institutionalized, are wary of giving their members "control" of their "message" in the realm of social networks and social media. Mostly, I think that's nothing more than a fear of losing power. When you think you know how to change the world, it can be hard for some people to want to involve others — or give anyone else the credit. What's interesting here is that there's a significant ability for activists to self-organize. The message to nonprofits from the past few years seems pretty clear: Stand in our way, and we'll just go around you.
Genocide Intervention Network nominated for NetSquared mashup award
Posted by Ivan Boothe, 28 March 2008
This week, the Genocide Intervention Network was honored to be nominated by the NetSquared community as a 2008 Featured Project for our proposal to upgrade and extend the DarfurScores.org website. Thank you to everyone who offered your support!
Organizing Rather than Mobilizing: Using Social Networks for Constituency-Building
Posted by Ivan Boothe, 11 October 2007For the Genocide Intervention Network, involvement in the "social web" is really an outgrowth of our entire mission: To form the first anti-genocide constituency, and to empower our members with the tools to prevent and stop genocide. The words "constituency" and "empower" are key. We're not simply looking for a mailing list or an ATM — we want an educated, active movement of people interested in preventing and stopping genocide. Our members need to be able to think for themselves on the issue, not to simply be another name on a list, but to be a hub in an ever-expanding network.
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